Business Plan Examples

The Components of a Killer Business Plan

All business plans that are effective and that will draw financial backers to your idea will share the following components. Some people who write a business plan don’t understand how to properly do so, which leads them to omitting absolutely integral parts that don’t reflect very well on their understanding of a plan. Long story short: If your business plan fails to include these basic components, you’re telling your prospective funders that you haven’t even put together a smart business plan. Here are the components that should be in your plan. You can rearrange the order of said components if you like.

Executive Summary

Your plan’s abstract, the executive summary is a preview of everything that you’re going to cover in more intimate detail in the coming pages. It will spell out both the content and the objectives of your plan, covering the important parts.

Business Offering

This is the part to discuss why you’re in the business you’re in and just what you’re selling. If you’re selling products, explain whether or not you’re the manufacturer or the distributor. If you’re selling services, go into details about said services.

Company Overview

The overview offers additional information about your company. You should explain why you went into business, its model, its objectives and any strategic partnerships that you may have established.

Strategy and Implementation

Include the dates and deadlines of significant objectives in this part of your business plan. Here is where your potential funders will be searching for stuff to actively track. This section’s also great for mentioning your sales forecasts.

Management Team

Here is where you have to fill out the profiles of your executives and your managers. This is particularly applicable if you’re writing your business plan with either bankers or investors in mind as the target audience.

Marketing Plan/Analysis

This part is dedicated to your marketing tactic, where you highlight aspects of your customer service, sales, marketing, market analysis and public relations efforts. You should also include a summary of why you have confidence in the success of your new company.

Financial Projections

Here’s where you jot down the so-called quantitative interpretation of each fact you put down in your marketing and organizational parts of the plan. Finally, this should be the last section of your business plan.

These are the vital components of any good business plan. This is what your funders will be searching for when they read through your pages. Don’t disappoint them and sink your chances of receiving funding by omitting even one of these integral sections. If you include all these sections, your business plan will truly be killer.


One Response to The Components of a Killer Business Plan

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